Preparedness is a major focus of Social Marketing and Risk and Emergency Communications. One question we answer every day is how to best prepare the public for events that will – or might – occur. Vaccinations, taxes, and homeland security might not have a lot in common on the surface, but we’ve focused on advancing [...]
Posts Tagged 'preparedness'
From Zombies to Law Enforcement – Preparedness in Social Marketing
Sep 18
by Shannon Walsh
Category: Social Marketing
With Summer Comes Hurricane Season
Jun 01
by Kitty Harding
Category: Emergency + Risk Communication, Public Safety, Social Marketing
Today marks the first day of the Atlantic hurricane season, which lasts through November. Today the media is abuzz with the question “are you prepared?” with various experts explaining the steps individuals should take to prepare for hurricane season:
Build and emergency kit: In addition to your flashlights, batteries, and canned food, do you have a [...]


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