It’s nearly impossible to go a day without seeing an advertisement about physical activity and its importance. National campaigns (like NFL’s Play 60 or Partnership for a Healthier America among others) are frequently featured in mainstream media outlets, on social media accounts, and in advertisements. With the obesity epidemic sweeping the nation and affecting both [...]
Posts Tagged 'physical activity'
Should We Stress Quality or Quantity (or Both) in Physical Activity Campaigns?
Nov 29
by Shannon Walsh
Category: Social Marketing
Heads Up about Concussions in Sports
Oct 25
by Kim DiFonzo
Category: Public Health, Public Safety
Just the other day, the word concussion came up three separate times. News reports were abuzz with the latest on Washington Redskins quarterback Robert Griffin III’s concussion; a new documentary, Head Games by Director Steve James, exploring the consequences of head injuries among pro NFL players, was being promoted; and I overheard two women at [...]
Leveling the Playing Field?
Jul 31
by Lauren Littleton
Category: Behavior Change, Social Marketing
As millions of us tuned into the Olympic’s Opening Ceremony we saw for the first time, the United States sending more women than men. During the games, 269 women will wear the red, white, and blue; while only 261 men are part of the U.S. delegation. Athletes like Shawn Johnson, Kerri Walsh Jennings, and Gabby [...]
Apps for Healthy Kids
Oct 21
by Jennifer Chu
Category: Public Health, Resources
Recently Let’s Move! announced the winners of their Apps for Healthy Kids contest, in which developers, game designers, and other interested folks were invited to create mobile apps for tweens that promote healthy eating and/or physical activity. The only requirement was that the game or tool had to use USDA data sets that have been [...]
I want someone to do my exercise for me, is there an app for that?
May 21
by Jennifer Chu
Category: Behavior Change, Social Media
Well, not really. But mobile technology is emerging as a powerful tool to help people adopt healthy behaviors. Researchers and developers are looking into ways that mobile technology can be used in a variety of ways—to encourage physical activity in teenagers , to help combat obesity, or to provide pregnant women and new moms with [...]
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