Call it the Ron Burgundy effect. Pew Research Center for the People & the Press put out its most recent ratings of believability of news organizations and it’s bad. The average positive believability across 13 news organizations went from 62% in 2010 to today’s low of 56%. To give you some kind of perspective, 10 [...]
Posts Tagged 'News'
All (credible) News is Local
Aug 24
by Mason Essif
Category: Best Practices, Media, Ogilvy Washington
Friday Round-Up: What I’ve Been Reading
Apr 22
by Cait Douglas
Category: HCSM, Research + Insights, Social Media
I’m back for another edition of Friday Round-Up. Sorry for the brief hiatus; we were in full swing conference mode with the World Social Marketing Conference.
Using Social Media to Save Women’s Lives. I love that these stories are increasingly being told. The Women’s Refugee Commission launched Mama: Together for Safe Births in Crises. To help [...]


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