We all know that weight loss is a simple equation – more calories expended than consumed. Eat healthy and increase physical activity. But if it was that easy to change behavior, break habits, and stave off cravings, then we would not be facing the problem of obesity among over one third of [...]
Posts Tagged 'games for health'
“Gamifying” Weight Loss and Behavior Change
May 21
by Lauren Belisle
Category: Behavior Change, Social Marketing
Using Games in Social Marketing
Apr 19
by Megan Yarmuth
Category: Behavior Change, HCSM, Social Marketing
I recently had the privilege of attending a George Washington University Health Communication and Marketing symposia on Social Marketing and Games. It’s a topic that has seen significant growth in recent years, and being a big Scrabble nerd and Wii Just Dance buff, I had particular interest in. Whether using board games, video games, or [...]
Friday Round-Up: What I’ve Been Reading
Apr 08
by Cait Douglas
Category: HCSM, Social Marketing
There’s been a lot of great (and exciting) stories related to social health circulating around the interwebs this week. Here are a few I found most interesting:
JAMA Commentary on Games for Health: This commentary, from Dr. J. Leighton Read and Dr. Stephen Shortell, encourages practitioners, health care providers, and policy makers to place more attention [...]
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