As everyone knows we are now in the month of April. This means warmer weather, cherry blossoms, pollen, severe allergies, and of course April Fool’s Day. Who doesn’t love a good (harmless) practical joke? Especially one that is a message of public education and awareness. Behold the “Philadelphia E-Lane Initiative.”
During the first week of April, [...]
Posts Tagged 'behavior'
The Benefits of Joking About Public Safety
Apr 10
by Karen Costa
Category: Behavior Change, Public Safety, Social Marketing
The Importance of Rewarding Good Behavior
Oct 26
by Mariana Eberle-Blaylock
Category: Social Marketing
As every school year begins, parents are invited to come to the school to meet their children’s teachers. For those who don’t have children or don’t have school age children, teachers spend a lot of time teaching them how to behave in the classroom so they can actually learn something. My daughter’s teacher explained that [...]


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