Account Supervisor
Washington DC
Posts: 3
Chris is a former Account Supervisor at Ogilvy PR.
Account Supervisor
Washington DC
Posts: 3
Chris is a former Account Supervisor at Ogilvy PR.
Jun 30
Category: Social Media
There is an official day for nearly anything you can think of…Talk like a pirate day, Rice pudding day, you name it. Today, Mashable has added one more to that list. Worldwide Social Media Day!
Throughout the world today, in an eye-popping 90+ different countries, Mashable is organizing Meetups to celebrate the social media revolution and create a social dialogue on how social media has changed our society.
Here are a couple ways you can keep up with the celebration:
- Watch livestreams from the various meetups taking place across the globe.
- Follow on Twitter by tracking and following @mashSMday or #smday.
Social media has definitely changed my life by becoming my career focus at Ogilvy PR. How has social media changed yours?
May 10
Category: Social Marketing, Social Media

We’ve all seen the Apple commercials showcasing the seemingly endless amount of iPhone apps for everything from getting your news, to remembering where you parked your car. And it really seems like there is almost always “an app for that.” Recently I ran across a great program that’s helping to give local governments that same luxury.
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Code for America, founded by Jennifer Pahlka and Leonard Lin, brings together web developers and city officials to identify and develop web-based solutions to become more efficient, transparent, and participatory. Back in February, Code for America asked cities from around the country to submit their request for applications – apps they wanted or needed to solve problems and engage citizens, specifically, apps that promote transparency, participation, and efficiency. Following a review of all the submissions, the selected ideas would be build by Code for America fellows in 2011.
Earlier this month, Code for America announced the first five cities that will be able to take advantage of this great idea. Boston, Boulder, Philadelphia, Washington, DC, and Seattle will all receive free web and/or mobile apps to help administer government and serve their citizens. While they have not announced what the selected projects are (as far as I can tell), below are a couple of my favorite ideas out of the applications that were proposed:
- A virtual resource center for businesses that provides for real-time tracking of all interactions with the city, including licensing, permitting and incentives.
- A civic portal to help community groups post projects, allow citizens to search for volunteer opportunities, and connect planning and city council decisions to neighborhoods
The applications are expected to launch September of 2011, and Code for America will be documenting the process and blogging about it on their site. I’m looking forward to tracking their progress to see what they come up with, and hopefully see how we as social marketers can learn from their experiences.
Apr 30
Category: Behavior Change, Best Practices, Social Marketing, Social Media
This past Wednesday, Microsoft announced the launch of a new site that can help you connect with your local and state government online. The site, Gov2Social, lets you find state and local government officials using social media by search for your city, your state, your county, or a government official. The site also allows government agencies and officials to add their social media efforts to the database.
The site is a great way to get smart quick about who is utilizing social media in your area. Gov2Social adds itself to a long list of sites, communities, and blogs that keep me up to date on the expanding adoption of social media in government – both local and federal. Here are some of the sites I check on a regular basis to stay smart on Gov 2.0.
OpenGov Dashboard – Associated with the White House’s Open Government Initiative, the Dashboard tracks agency progress on the deliverables set out in the Directive, including each agency’s Open Government Plan.
GovLoop – GovLoop is a social network for the government community to connect and share information. Members include government employees from federal, state, and local government, and students and individuals interested in government service as well as government contractors.
HHS Center for New Media – Need to find out the most recent news on how HHS is using social media? What their policies are? hhsCNM is the place to go.
GovFresh – GovFresh features content on Gov 2.0, open gov news, guides, TV, tech, people and official U.S. government feeds, all in one place. It also includes GovFreshTV and MilFresh, a site focused on military topics.
GovTwit – This website hosts the world’s largest list of government agencies on Twitter, tracking state/local, federal, contractors, media, academics, non-profits… and even governments outside of the US!
Facebook for Government – This is a great one-stop shop if you are looking to find out how government agencies are using Facebook. In has information about how Government can best use Facebook, as well as a nice collection of government facebook pages.
USA.gov Government Blogs List – Here you can find a directory of all federal government blogs.
This list is by no means comprehensive, and I’m always on the lookout for more ways to stay up to date. Where do you go to get the scoop on Gov 2.0?
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